What is SEO

SEO: Search Engine Optimization

SEO stands for Search Engine Optimization. It is the practice of optimizing a website's content and structure to improve its visibility and ranking in search engine results pages (SERPs). The main goal of SEO is to increase organic traffic to a website by improving its ranking in search engine results for relevant queries.

SEO involves various techniques such as keyword research, on-page optimization, content creation, link building, and technical optimization. By using these techniques, a website can be made more visible and appealing to search engines, making it easier for users to find relevant content when searching for specific keywords.

Search engines like Google, Bing, and Yahoo use complex algorithms to determine the relevance and quality of a website's content. By optimizing a website's content and structure according to these algorithms, SEO can help increase a website's visibility and attract more visitors.